Lars Tovik

Lars was born in Trondheim, Norway in 1976. After finishing Film School he worked on several Norwegian TV-Formats. In 2001 he moved to Copenhagen where he worked as a First Assistant Director in the Film Industry.

In 2004 Lars moved to London and he was quickly picked up to work as an in-house Director, and later Creative Director, for the European Broadcaster Viasat. In 2006 Lars was poached by National Geographic to direct commercials, idents, and promos. His NatGeo work won him a ton of awards; receiving ten in 2008 alone - including seven Gold Promax Awards.

Lars has a dramatic filmic quality to his work. His commercials have striking compositions and scale, mixed with clever visual effects and understated performances. Recently, Lars completed work for Speedo, Choice Hotels, QNB Bank, Prime Location, VW, Rain-X, and FIFA Soccer organization for the World Cup.